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Art Direction & Design, Nordic Naturals
As Art Director and Design Manager at Nordic Naturals, I led the "Back to Life" campaign, celebrating the return to everyday life and the small pleasures rediscovered along the way. I directed my team in producing a full range of in-store and digital assets — easel-back signs, end caps, shelf talkers, print ads, social assets, and window displays — all built to feel optimistic and energizing as customers returned to their routines with health and wellness front of mind.